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Great New Small Business Ideas
Contrary to popular belief, there are actually many ways to start a business that let you focus less on logistics and upfront costs and more on getting your ideas off the ground. Let’s get past the first major mental hurdle of “I want to start a business but I don’t have any ideas.”
Best Low Cost Business Ideas: Low Investment Ideas 
These 26 small business ideas make a great entry point for beginners, bootstrappers, or anyone with a busy schedule, and let you get the business off the ground without having to drop everything.
To help you find the inspiration to get started, we’ve compiled a list of 100+ requested business ideas, broken down into categories like fitness, apparel, and games.
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Whatever your business type, you will need a good domain name (use our free domain name generator) associated with an excellent brand name and a representative logo.
Buy stock, store, pick, pack, ship. Inventory management is a big undertaking when running a business.
Dropshipping is an easy and low-cost business idea to start and the first of our good business ideas. Dropshipping is a fulfillment model where a third-party supplier stores and ships inventory to customers on your behalf. It is one of the best businesses to start because it is low overhead, hands-off, and scalable.
You don’t need to handle any products yourself – you just need to make the sales and pass the orders to your supplier. In fact, it is one of the fastest and cheapest businesses to start.
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You can curate products from one or more suppliers in your own online store under a theme that focuses on a specific niche, such as equipment for yoga enthusiasts or water bowls for dog owners. When a customer buys a product from you, the order is sent to your supplier, who fulfills it on your behalf. However, you are still responsible for your marketing and customer service.
There are both local and foreign suppliers that you can work with, as long as you can establish a relationship with them built on trust—an unreliable supplier will reflect poorly on your brand.
Dropshipping is a great way to test product fit in the market and launch a business before investing in your own original products. Make sure you always order a sample for yourself to ensure that your supplier is reliable and that the quality of the products is good for selling to your customers.
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Top 30 Small Business Ideas For 2023 [updated]
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Another dropshipping model, print on demand puts inventory, shipping, and fulfillment in the hands of a third-party supplier. But unlike the dropshipping business idea above, the focus here is on customizing the products with your designs to create something original.
T-shirts, hats, phone cases, hoodies, skirts, tote bags, and more become canvases for your creativity. You can think of witty slogans for developers or references that resonate with cat owners—if there is passion and pride within a community, there is a potential t-shirt business that you can start.
Even if you’re not a designer, you can find one to work with using freelance sites like Fiverr , Upwork , Dribbble , or 99Designs .
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With many print-on-demand services, you are paying per product, so the base price per unit will be more expensive than if you were to order in bulk. But the advantage is that if a certain t-shirt design does not sell, in fact you have not yet paid for the item (only the design, if you outsourced it).
You can even use shirt mockup models so you don’t need to spend extra money on a full photoshoot for each new design.
There are a variety of print-on-demand platforms you can work with, many of which can be integrated with your store for seamless order fulfillment. However, be sure to always order a sample of your product (often offered at a discount) to ensure your custom products look good.
A book is just another type of product when you think about it. As such, you can create one to serve a particular market demand.
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Cookbooks, picture books, comic books, poetry books, photo books, coffee table books, and novels—if you’ve got the knowledge or the creativity, there’s a variety of original books you can bring to market. The options are endless—that’s why it’s one of the best small business ideas to start.
Print on demand is a relatively safe way to test the waters and get started with self-publishing. It also gives you control over the quality and appearance of your book.
Lulu xPress and Blurb are popular platforms to create, order and distribute your books as physical and digital products. You can also sell it on third party marketplaces like Amazon or Powell’s.
While you can order one book at a time, costs naturally decrease when you buy in bulk. Consider pre-selling or crowdfunding your book idea to ensure there is demand and guarantee a certain number of sales so you can feel confident placing a bulk order.
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Launching your own book can be a great way to monetize a blog if you have or are looking to start one.
Digital products like music, courses, podcasts and templates are unique in this list of low investment small business ideas. Unlike the others, they are not tangible. There are no recurring manufacturing or shipping costs to worry about, so your margins can stay high, making it a no-brainer to be one of the best businesses to start.
The trick is to understand what makes for a good digital product. What is useful enough that people are willing to pay to download it?
The answers range from original instrumental beats to stock photos that can be licensed to other creators to information products and templates that help people level up their skill sets in a particular area.
Online Business Ideas
If you have a talent that can be turned into a digital product, think about packaging it into a new income stream.
Has a free Digital Downloads app that lets you offer digital products in your store as easily as physical products.
If you’re artistically inclined or know how to operate a camera, you can dropship using a print-on-demand business model to let others physically own a piece of your work. Make sure you have the rights to the content you want to print or you are using a public domain asset that you can freely monetize.
If you’ve already built a solid online following—say, you’re a cartoonist or urban photographer—you’re in an especially good position to try this small business idea.
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Depending on the printer you work with, you can turn your work into products such as posters or framed wall art, even greeting cards. There are many low-cost digital templates and mockup generators like Placeit that you can use to showcase your products without having to print each item and conduct your own photo shoots.
In our free 40-minute video workshop, we take you from product idea to setting up an online store to get your first print-on-demand sale.
Having a mission that goes hand in hand with a business and setting aside some profit for a cause gives social entrepreneurs a unique way to market their company while addressing the issues that matter most to them.
While many social enterprises offer their own original products, you can also take any of the above low-cost small business ideas and partner with a non-profit or execute that social good with your own hands, as long as you are transparent about how it works.
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As part of your marketing, you can share the impact your customers are having by supporting your business, such as a blog post covering your work in the community or a real-time impact calculator on your website.
The Give & Grow app makes it easy to partner with charities and incorporate your mission into your business. You can set it up to donate a specific amount or percentage of sales, or ask your customers to add a donation at checkout.
Offering services is not passive, but it can certainly be a profitable way to gain self-employment. With small business ideas based on services, “time” is your inventory and your biggest investment. You only have a limited supply of hours in your day. However, it makes it easier to get started if you have skills that are in demand.
Writers, graphic designers, virtual assistants, SEO practitioners, cleaning service providers, dog walkers, real estate professionals, and more can build a business around their skills. You can offer these skills as an ongoing service or start a consulting business advising on projects.
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It is one of the best business opportunities because you can
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