Apps To Promote Your Business – Well, running a business is hard. But building a business app is even more difficult especially when you are not aware of the most important factors that will influence your path to success. That doesn’t mean you have to give up. To help you with your plans, we highlighted the main points you should follow when you want to create and promote your app.
There are two types of business apps, those built to increase awareness of a particular brand and those that provide professional tools for the growth of other companies. In that case things are very clear. If your app belongs to the first group, it is recommended to go for the free or freemium business model. In case you have built a special service that helps businesses get the best results, you can also consider the paid system. These patterns can be seen in the lists published by App Annie for Business Apps in the United States for iOS and Android devices.
Apps To Promote Your Business
Let’s think like an experienced business owner and outline the most important steps that will bring your app to the top of its category.
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In a business as in any other situation, the first impression is the most important. So you need to plan very carefully the moment when your app meets its users for the first time. Pre-launch preparations are vital and you need to pay attention to every little detail in order to make your app launch a memorable event. First of all, and most importantly, you need to make sure your app is bug-free. Some crash reporting tools come very easy now! After that, prepare your assets for the app store page. To make sure you make the best decisions, take a look at our guide to A/B testing. Next, you probably want to test the waters before releasing your app to a wider audience. If all goes well, you should pick a specific date for the big launch and stick to it. Don’t disappoint your users! HotSchedules can help you plan your tasks and inspire you to find the right strategy.
Considering what we have discussed so far, it is imperative to connect with potential customers. Fortunately, there are many ways to do this and the best thing is that you don’t have to choose. Use them all! Social media channels, Reddit, Quora, Product Hunt. All these are specially designed to make communication between people much easier. And because you are the person behind your business, you need to show your human side and show customers that you understand their concerns and that you are able to solve them with your app. You can also send them relevant emails announcing some special offers. Try to find out their preferences and act on your findings. Personalize every message you send them and make them feel like you’re their friend. Nothing is more important to your brand than the relationship you build with your customers. Creating a special bond with them will bring you long term results. Remember how the creators of Slack made user feedback a priority for the success of their app.
Everything we talked about before is useless if your app copies other apps available in the market. Keep in mind that your app needs to be unique to impress its users. Innovative solutions are the only way to grow your business and make your app stand out from your competitors. Artificial intelligence and augmented reality are just a few options from the plethora of technologies available today. You can also consider a chatbot if users need your support. Moreover, the Internet of Things is a hot trend right now and if your budget allows, it can be the best strategy to offer a smart product to your customers. We want to encourage you to think outside the box. The possibilities are endless. You just have to be creative and make the right decisions according to the needs of your users. They want to be amazed and why not meet their expectations when there are so many opportunities for you to make your business app a convenient solution for your customers. Take a look at the chart below and you’ll understand the right direction for your app because you’re not building an app, for now, you’re building it for the future.
When building a business mobile app, it is vital to convince customers to use it. You don’t want to see your app sitting on a dusty shelf in the app store, do you? For this reason, you need to choose the right digital advertising model when promoting your app. If you let a few clicks trick you into believing you’re running a successful campaign when you’re actually throwing your money out the window, there’s zero chance of maximizing your return on investment. Instead, make sure you get the results you want and consider a Cost Per Install (CPI) campaign. This way you only pay if viewers have installed the app after clicking on your ad. Of course, you should avoid scamming promises and keep your app away from fraudulent activities. Therefore, you should choose a reliable company like App Samurai that takes care of your business by focusing on valuable customers.
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We’ve already proven that every business needs a mobile app. Now we have just made a list for you of the most important elements, in case you are not sure how to promote a business app. If you adapt your application to the requirements of your users and take advantage of the latest trends in your domain, you can be sure that you will reach your goal. And don’t forget that we are always by your side!
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You can use these tools to improve your business on the go. You can share, connect, optimize and engage your audience while standing in line waiting for your coffee.
In this article, you’ll learn about 47 spectacular marketing apps that will help you tap and swipe your way to success.
So, consider this an à la carte menu and choose only the marketing applications that will be the most appropriate and useful for you in achieving your goals.
So before you go, be sure to leave a comment and tell us about any apps you like that aren’t included in this list.
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Buffer is a social media tool that allows you to schedule posts directly to Instagram, Facebook, Twitter, Pinterest and LinkedIn.
You can use this marketing app to add content you find online to your social media program using Buffer’s browser extension.
Buffer’s free plan allows users to manage up to three social accounts and schedule up to 10 posts at a time for each. Payment plans start at $15 per month to manage additional social accounts or schedule more posts.
Hootsuite is a social media management tool that allows you to schedule posts as well as monitor and manage your social media accounts. Plus, this marketing app integrates with Facebook, Twitter, LinkedIn, Pinterest, and YouTube accounts.
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Hootsuite’s free plan allows users to manage up to three social accounts and schedule up to 30 posts at a time.
Paid plans start at $25 per month and allow you to add team members, schedule more posts, and manage additional accounts.
This Instagram marketing app allows you to see how your individual posts will appear as a grid on your Instagram account before you post them. It also provides data and engagement rates for each of your posts.
Overall, it helps you create a more cohesive Instagram feed and a strong, visual style for your brand.
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Planoly’s free plan allows you to connect an Instagram account and upload up to 30 posts per month. However, the free plan is limited to photos only.
Repost for Instagram allows you to easily repost content to Instagram from other accounts. Additionally, you can use this marketing app to repost content to your feed or Instagram stories.
The free version includes a small watermark on all your posts, but you can remove it for a one-time fee of $4.99.
Grammarly Keyboard is like having a professional editor in your pocket. This helps you avoid embarrassing mistakes in your social media updates and emails.
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The application allows you to use a special keyboard that automatically scans your writing for spelling and grammar errors.
This marketing app lets you organize your Twitter
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